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Alchemy Branding

For the Alchemy Fine Home identity I wanted to create a logo that felt bold and clean with a nod to the 'gold' that the word Alchemy invokes. The goal was to not shy away from color yet feel neutral enough to be paired with diverse interior design images. By selecting the muted aqua to contrast the gold we achieved an identify that stands out from a sea of black and feels fresh and contemporary.

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"Vanessa's leadership style is truly transformative, as she displays unwavering dedication to driving holistic growth and profitability while maintaining a scrappy start-up mentality. "

Anh Vu Lieberman
Vice President, Nogin

"Vanessa possesses a rare combination of creative ingenuity and strategic business acumen, making her an invaluable asset in any business development and design context."

Kari Escobar
Branding Client

"Her keen eye for design, coupled with a positive and collaborative demeanor, made working with Vanessa truly enjoyable. Under her leadership, Alchemy Fine Home has become synonymous with quality and style in the home décor market"

Jacqueline O'neil
Brand Manager