Website Design
Editorial
360° Campaign
Paid Campaign
Invitations & Stationery Design
Illustration
Conversion Rate Optimization
eCommerce
Event Design
Packaging Design
Styling
Branding
UX/UI
Art Direction
Email Marketing
Social Media
Motion Design
Graphic Design
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Del Mar Senior Living
I partnered with Del Mar Senior Living, a luxury senior and assisted living community, to develop a fresh, timeless brand that reflects the serene coastal environment. Drawing inspiration from the seaside location, I infused neutral, beach-inspired tones and calming imagery throughout the brand identity. This cohesive aesthetic extended across the website, as well as print and digital marketing materials, designed to engage both residents and their families.
Cactus Living Shoppe
Cactus Living Real Estate wanted to use the same logo but have a different color scheme & feeling to create an online Shoppe that caters to real estate gifting. With 70s desert living as the inspiration for this gift shop I created an online website, curated a product assortment, social media standards and created t-shirts and tote bags.
Alchemy Branding
For the Alchemy Fine Home identity I wanted to create a logo that felt bold and clean with a nod to the 'gold' that the word Alchemy invokes. The goal was to not shy away from color yet feel neutral enough to be paired with diverse interior design images. By selecting the muted aqua to contrast the gold we achieved an identify that stands out from a sea of black and feels fresh and contemporary.
Cactus Living
Cactus Living Real Estate came to me with the desire to create a logo and brand identity that felt modern, fresh and not stereotypical of the desert culture. We used a cool 'evening desert sky' inspired color palette to achieve this.
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