Editorial

360° Campaign

Paid Campaign

Invitations & Stationery Design

Illustration

Conversion Rate Optimization

eCommerce

Event Design

Packaging Design

Styling

Branding

UX/UI

Art Direction

Email Marketing

Social Media

Motion Design

Graphic Design

Mistral

As Art Director for Mistral Soap, I designed vintage apothecary-style packaging with botanical illustrations. I oversaw the printing and production of all packaging, including labels, cartons, and presentation boxes. I also directed the photoshoots for brochures, trade show signage and catalogs. Under my leadership, sales increased by over 235%, and we secured key clients like Anthropologie and Nordstrom.